Music Mashup - Part 5B Case Study of Secondhand Serenade
Learn how Secondhand Serenade and his skilled team brought his
music to the public, first on a grassroots level thru social networking and
Internet radio, then integrating some of the assets of a major label
without "selling out" to a major label. Learn how he communicated with
teenagers to become one of the most successful new acts for teens.